Online Opportunities

How to Make Money on TikTok (12 Easy Ways)

John Hayden

Turning TikTok Into Your Treasure Trove: 12 Proven Monetization Methods

Learn how to start earning an income on TikTok! In this video, I share 12 easy money-making methods including brand sponsorships, in-video ads, affiliate marketing, selling merch, live gifting, paid partnerships, promoting music, collaborating with brands, offering services, and cross-promotion. Find out how you can monetize your TikTok account once you build a large, engaged following. Get tips on partnering with brands, driving traffic, and turning your account into a money-making machine!

Video Summary


Hey there! Have you ever wondered how some people are making a full-time income by posting videos on TikTok? With over 1 billion monthly active users, TikTok has become a goldmine for content creators to make money. In this video, I'll be sharing 12 easy ways you can start earning an income on TikTok right now.

Build a Large Following

The first step is to build a large following on TikTok. Having an engaged audience of followers is key for unlocking money-making opportunities. Here are some tips: Post at least 1-3 videos per day using viral trends, hashtags, duets, and challenges to get more eyes on your content.

Engage with your followers by liking comments, doing live streams, and posting behind-the-scenes content.

Add Brand Partnerships

Once you have a decent following, you can start doing brand sponsorships and partnerships. There are two main ways to do this:

First, you can directly contact brands that align with your niche and ask if they’re interested in having you promote their products or services through branded content. Make sure to pitch how you can create custom videos that mention their brand in an authentic way.

Second, you can go through an influencer marketplace like Grapevine or Matchmade to get discovered by brands looking for video creators on TikTok.

Insert In-Video Ads

TikTok allows prominent creators to insert short 5 to 15 second video ads within their content. You can enroll in TikTok's ad program once you hit a certain follower threshold. When your videos are eligible, you can insert Fox Media or Google Adsense video ads and earn revenue from the impressions. With high views, these ads can bring in solid income.

Add Affiliate Links

Affiliate marketing works great on TikTok. You can earn commissions by recommending products or services and sending traffic to certain online stores or offers.

To do this, put your affiliate links in your TikTok bio and create content around the products you're affiliated with. When viewers click your link and complete the associated action like a purchase or sign up, you earn an affiliate commission.

Sell Merchandise

Creating and selling custom merchandise like t-shirts, hats, and other products is a popular money-maker for TikTok creators.

You can design merch with a print-on-demand company like Teespring and then promote your products directly through your TikTok account. Give your followers promo codes and do product unveilings or reviews to boost sales.

Live Stream Gifting

If you go live frequently, you can earn money from virtual gifts from your viewers. Your followers can purchase and send you coins or diamonds during your live streams, and TikTok converts them into cash earnings for you.

The key is to engage with your viewers, thank them for gifts, and do giveaways to incentivize gifting during your streams.

Post Sponsored Content

Similar to brand sponsorships, you can also get hired by brands to create individual sponsored posts. You can find these one-off paid sponsorships through your existing brand contacts or influencer marketplaces.

Promote Music or Artists

Record labels or musicians will often pay TikTok creators to promote new songs or albums. Doing dance trends to songs is an easy way to integrate this music promotion.

You can even mime or lip-sync to songs as you would a TikTok sound. Branded hashtags like #ad or #spons can disclose the paid partnership.

Collaborate with Brands

Team up with brands for larger collaborative partnerships, sponsorships, or influencer campaigns.

For example, a beverage company could hire you as an ambassador, providing custom products, experiences, or monetary compensation in exchange for a series of dedicated videos over a period of time.

Sell Services or Shoutouts

Some creators monetize by selling personalized video services through TikTok. You can promote these paid services in your bio or videos.

Cross-Promote Other Platforms

Use TikTok to drive traffic and build your following on other platforms, then monetize through those other sites.

For example, you can promote your YouTube channel, online courses, eBooks, website, or merchandise shop. TikTok is an amazing discovery platform, so take advantage of it to earn money through your other online assets.

Wrap Up

And there you have it - 12 easy ways to start earning money on TikTok right now. Remember to:

  • Build a large, engaged following
  • Partner with brands in your niche 
  • Monetize your content with ads, affiliates, and merch 
  • Earn from gifting, paid sponsorships, services, and cross-promotion

I hope this gives you some ideas on how to turn your TikTok account into a money-making machine. Now get out there, start creating, and let the TikTok income flow in!

Video Topic

This video is about: 

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John Hayden

John Hayden is a seasoned entrepreneur, business strategist, and career success blogger. He leverages his decades of experience in the corporate world to guide aspiring entrepreneurs and career professionals.

John's writing is fueled by his real-world experiences, including both his triumphs and setbacks in the business landscape. Known for his insightful and straight-shooting style, John offers readers a unique blend of hard-earned wisdom and actionable strategies to navigate the complex world of business.

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